At GroveShops.com, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share information when you visit or interact with our e-commerce store.

1. Information We Collect

a. Personal Information

When you make a purchase, create an account, or sign up for our newsletter, we may collect the following:

  • Name
  • Email address
  • Phone number
  • Billing and shipping addresses
  • Payment information (processed securely via third-party payment providers)

b. Non-Personal Information

We automatically collect certain data when you interact with our site, including:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on the site
  • Referring/exit pages

This data is collected through cookies and tracking technologies.

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill orders
  • Communicate with you about your account, order status, and promotional offers
  • Improve our website and customer experience
  • Analyze site usage and performance using tools like Google Analytics 4 (GA4), Bing Webmaster Tools, and Google Search Console (GSC)
  • Send marketing emails and updates via Mailchimp
  • Provide personalized ads and promotions through remarketing tools
  • Detect and prevent fraudulent activities

3. Cookies and Tracking Technologies

a. Cookies

We use cookies to enhance your browsing experience, remember your preferences, and improve site functionality. You can control or disable cookies through your browser settings, but doing so may affect your ability to use certain features.

b. Analytics and Tracking

We use third-party tools to collect and analyze user data, including:

  • Google Analytics 4 (GA4): To understand user behavior and improve site performance.
  • Google Search Console (GSC) and Bing Webmaster Tools: To monitor our site’s visibility and performance in search engines.
  • YouTube Analytics: If you interact with embedded YouTube videos, your data may be collected by YouTube per their Privacy Policy.

c. Remarketing and Advertising

We use remarketing services to display targeted ads based on your past interactions with our site. These tools include:

  • Google Ads
  • Microsoft Advertising (via Bing Webmaster Tools)

These tools may use cookies to display ads on third-party websites. You can opt out of personalized ads through Google’s Ad Settings or Microsoft Advertising settings.

4. Email Marketing with Mailchimp

If you subscribe to our newsletter or make a purchase, we may use Mailchimp to send promotional emails, order updates, or special offers. You can opt out of marketing emails by clicking the "unsubscribe" link in any email. For more details, review Mailchimp’s Privacy Policy.

5. How We Share Your Information

We do not sell your personal information. However, we may share your data with:

  • Service Providers: For payment processing, shipping, email marketing (via Mailchimp), and analytics (via GA4, GSC, Bing Webmaster Tools).
  • Remarketing Platforms: To deliver targeted ads through Google Ads and Microsoft Advertising.
  • Legal Authorities: If required by law or to protect our rights and property.

6. Your Rights

You have the right to:

  • Access, update, or delete your personal information by contacting us at /contact.
  • Opt-out of marketing communications by clicking the "unsubscribe" link in our emails.
  • Manage your ad preferences using Google Ad Settings or Microsoft Ad Settings.
  • Control cookie settings through your browser.

7. Data Security

We implement security measures to protect your personal information from unauthorized access, alteration, or disclosure. However, no online data transmission is completely secure, and we cannot guarantee absolute security.

8. Third-Party Links

Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites.

9. Children's Privacy

Our website is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated policy will be posted on this page with the effective date.

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Thank you for trusting GroveShops.com with your shopping experience!